Organic cereals are food product prepared from various processed grains such as barley, nut, coconut, corn and many more. Organic cereals are often consumed with milk, yogurt, fruit or nuts and are associated with functional health benefits as these are fortified with vitamins and minerals. The market players are emphasizing on product innovation and new product development by introducing new flavors, tastes and texture to enhance the overall customer base.
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Intensifying consumer health awareness is key factor for increasing demand for healthier cereals, growing preference for western dietary patterns, increasing popularity of convenience foods owing to minimal preparation time and changing lifestyle with public’s desire to live a carefree lifestyle will drive organic cereals market during the period of 2016-2022. On the other hand, organic cereals are produced by the farmers through the use of natural fertilizers & pesticides and moreover usage of chemical pesticides and fertilizers are strictly avoided which in turn will accelerates the sales of organic cereals in the upcoming decade. Leading players are concentrating on introducing more varieties of organic cereals in the global market to match the changing consumption pattern of consumers.
- Kellogg Co. (U.S.),
- General Mills (U.S.),
- The Kroger Co (U.S.),
- Hain Celestial Group Inc. (U.S.),
- Organic India Pvt. Ltd. (India),
- EcoFarms (India) Ltd. (India),
- Cereal Partners Worldwide (CPW) (Switzerland),
Study Objectives of Organic Cereals Market
- In depth analysis of the market’s segments and sub-segments
- To estimate and forecast market size by product, source, form, flavors and region
- To analyses key driving forces which are influencing the market
- Region level market analysis and market estimation of North America, Europe, Asia, and rest of the world (ROW) and their countries
- Value chain analysis & supply chain analysis of the market
- Company profiling of major players in the market
- Competitive strategy analysis and mapping key stakeholders in the market
- Analysis of past market trends and technologies along with current government regulatory requirements
- Organic Cereals manufacturers
- Functional food manufacturers
- Bakery & Confectionaries
- Organic food & snack manufacturers
- Retailers and wholesalers
- E-commerce companies
- Traders, importers and exporters
- U.S. is estimated to dominate the North America organic cereals market
- The manufacturers are inclined to provide customization solution to their customer in order to suit the specific requirement of the customer
Organic cereals market has been segmented on the basis of product type which comprises of cold cereals, granola, grits, muesli, oatmeal
Organic cereals has been segmented on the basis of source which comprises of barley, nut, corn, coconut, soy, rice and others
Organic cereals is segmented on the basis of form which comprises of puffed, flaked, shredded, others
Organic cereals has been segmented on the basis of flavors which comprises of orange, mango, chocolate, vanilla, strawberry and others
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The global Organic Cereals market is segmented into North America, Europe, Asia Pacific, and rest of the world (ROW). Among these North American region has the significant market share because strong presence of Organic Cereals manufacturers in U.S. and Canada. Organic Cereals in U.S. and Canada have been significantly growing since last few years. Europe is also anticipated to witness decent growth over the forecast period due to the early adopter of new products and technology. Asia Pacific region is expected to grow tremendously during the forecast period. Moreover, the presence of various developing economies such as India, China and ASEAN countries are providing extra demand of the organic cereals product.
The report for Global Organic Cereals Market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value and volume, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different markets segments and regions.
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